leadershas.blogg.se

This approach modernizes data exchanges via API integrations built by partners like Roadster as opposed to limited legacy email methods currently being utilized. The TrueCar and Roadster program marks the first step in TrueCar's journey to leverage data exchanges and technology integrations with digital retailing providers such as Roadster to improve the car buying experience. "Through our pilot program with Roadster, TrueCar consumers at select dealerships now have the ability to build real car deals digitally, including finance terms." ‍ "The ability to finalize the terms of a car deal online is critical to creating a great retail experience," said Mike Darrow, President & CEO of TrueCar.

With this program, consumers can now extend the car buying experience even further online by completing their deal terms digitally through the integration with Roadster. They can also get a cash offer on their trade-in to put toward their new vehicle. Consumers can research and find the right car online, and get real pricing on an actual vehicle.

TrueCar's experience is flexible and aims to enable consumers to have as much or as little of their car buying experience online as they prefer. This capability is currently available at over 650 dealers that work with both TrueCar and Roadster. For the first time, consumers using TrueCar will now be able to finalize their car buying deals digitally through an API that integrates directly into Roadster's back-end software.

TrueCar announced the launch of a pilot program with digital sales platform, Roadster. Program Improves the Car Buying Experience by Solving Major Pain Points in the Deal Process